By Mark L. Smith, Co-Founder
www.DigMyData.com
Momentum is the life blood of a startup. Nothing gums up the works and kills momentum like scheduling difficulties — timezones, multiple availability schedules, holidays. It’s a wonder sometimes that anything gets scheduled at all.
We absolutely love our product vision at DigMyData and we love using our own tool to tell our business stories. As a result, we schedule a lot of meetings with people all over the world to both pitch our product and to help them with the initial setup of DigMyData. We use Tungle to manage this scheduling and keep up the “big mo’.”

What is Tungle?

Tungle is a cross-company scheduling tool that solves timezone and availability issues. It allows the meeting initiator to “paint” in the time they can meet and send e-mail invitation to one or more meeting attendees. The other meeting attendees paint in their availability and the last attendee gets to pick from a list of times that work for everyone else. Tungle can integrate directly with Google Calendar and Outlook to automatically manage the painting process.

What we use it for:

We use Tungle for prospecting. When we want to talk with people about our product, we paint in our availability and send a Tungle invite to our prospect. How many of your prospects go cold because they’re used to frictionless scheduling with people inside of their company? You often don’t know because you never get a response. Tungle keeps that stuff from happening.
We also use Tungle for support. Tungle lets us plug our Google Calendar availability into a special tungle.me site. Our customers can visit our tungle.me site and book a meeting directly — we get an e-mail notification and it automatically shows up on our Google Calendar. Customers are most likely to do a support session with us if it is easy for them to do — which makes it more likely they will stay customers.

What we love about Tungle:

  • Solves timezone issues.
  • Keeps the mechanics of scheduling from getting in the way of great conversations.
  • Great if you use Google Calendar — easy connection (shows busy times, puts it right on your calendar, etc…).
  • Great for setting up meetings with more than 2 people.
  • Free!

What’s bad:

  • People who get it, get it. People who don’t, don’t. In our experience, the people who are most likely to give our Tungle invites the “sideways puppy dog look of confusion” are Outlook/Exchange users in large companies.
  • Tungle was recently acquired by RIM — makers of BlackBerry. I’m an ex-BlackBerry user. I’m concerned that RIM will ruin Tungle.

Our tips to get the most out of Tungle.

  • Setup your Tungle.me page and include your profile info. Send that link to people when you reach out to ask for a meeting. The links look like this: https://tungle.me/smithmarkl.
  • When asking someone to Tungle a meeting with you, go ahead and tell them what call-in information to use (you call me, I call you, we use this #, etc…).
  • We use join.me for on-demand screen sharing instead of worrying about scheduling a WebEx or GotoMeeting session. When we are on the phone it is very easy to to tell someone to A) go to join.me B) type in a phone # length code.
  • Check your Tungle settings! I like making schedulers give me at least 2 hours advance notice for meetings — that way, I have time to notice it in my calendar.
  • Be realistic on setting your availability — bankers hours are fine 🙂

Conclusion

A typical DigMyData call goes like this: We talk with a customer or potential customer over Skype using Join.me with a Tungle scheduled meeting. It’s all free and just works. Reduce friction; keep up the momentum!
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This guest-post was written by Mark L. Smith, Co-Founder of DigMyData, a storytelling tool for web businesses. Follow @DigMyData on Twitter.

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