As I was watching yesterday a 50-year-old interview of Ayn Rand by Mike Wallace on my iPhone on YouTube while loading up a movie on my iPad from iTunes I realized new tools make for new habits, new ways of doing things.
I’d always believed that one of the true evils in this world was multitasking – chopping your attention into increasingly small chunks – but there I was doing happily doing just that.
Mobile is not about mobile only, it’s about multiple. The dogma that that “multitasking is bad,” along with other social/business artifacts of the Industrial Age (“time management”, linear careers, single employers, fixed domiciles) has more to do with Industrial Age tools than anything else.
We make tools, tools make us. In just a few years more and more of us have gone from going to the computer on our desk to work to our computers (phone, netbook, iPad, slate, etc.), our data (on the cloud), our social network go where we go. A very different kettle of fish.


  1. Steve Moyer Reply

    … but there I was doing happily doing just that.
    The dogma that that โ€œmultitasking is bad,โ€ …
    I’m making more of this type of error due to multi-tasking and the one thing that really seems to allow me to concentrate enough is … (wait for it) … turning off all the distractions and going into single task mode.
    Are you sure you’re not sacrificing quality for the appearance that you’re getting more done?

  2. I believe that the technology we have today along with the globalization of labor allows entrepreneurs the ability to “spread themselves thin” while maintaining a level of quality that would not have been possible in the past.

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  4. Steve Moyer Reply

    Technology certainly improves our ability to communicate and to automate repetitive tasks – And globalized labor (“cheap help”) can perform menial tasks – but there are problems with both.
    Technology doesn’t help with creative processes, whether writing software or prose requires both practice and concentration. Hired help may be able to perform creative tasks but may not have the same passion for your project.
    So I think we are getting more done – automated regression testing is a great example of how to multiply your time – but even here the quality is built into that process when the tests are created.

  5. Bob,
    You need to leave that iPad down for a few moments man…
    It starting to rotten your brain.

  6. Mike,
    I downloaded the application,
    As a consultant who had produced a stack of documents, user specs, user manuals,
    I believe that there’s a huge potential for you application ๐Ÿ™‚
    Your idea is sooooooooo good, that I wonder such an app is not already on the market ๐Ÿ™‚
    And if I was not so overwhelmed with work, I would have given a shot at implementing such an idea
    But now the challenge is transforming the vision into execution ๐Ÿ˜‰
    I’ve already started to sent your some feeback
    Good luck Mike.

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