Nick Brawn launched his microISV product, Shinobi Scanner, last week for the Mac OS, and already he’s passing on info you can use in your company:

  • Cut, cut, cut to get 1.0 out the door: If it isn’t essential, leave it out.
  • Don’t call it 1.0 Beta if you’re going to release 1.1 next. Just call it 1.0.
  • Everybody loves screenshots: My screenshots page has the most hits so far.
  • Don’t be afraid of getting feedback. Be afraid of getting NO feedback.
  • Figure out the biggest point-of-pain and document it.

Nick’s off to a great start – and I’m keeping my eye on him because he’s good good information to share at his blog.

1 Comment

  1. Thanks for the comments Bob.
    To be honest, what I’ve said in that article isn’t really new or original. Over the years I’ve been able to learn from a lot of great resources, most of which are freely available.
    These resources included
    Books:
    – MicroISV – Vision To Reality (just realised this is your book!)
    – Business of Software (Eric Sink’s book on ISVs)
    – Getting Real (37 Signals development mantra, read it free on their website)
    – Founders at Work (interviews with developers behind things like Flickr, Del.icio.us, Hotmail)
    – E-Myth Revisited (talks about the different roles you have to perform when starting and running your own business)
    Forums:
    – The Business of Software forums over at discuss.joelonsoftware.com
    Mailing Lists:
    – Mac Software Business (MacSB) mailing list
    Magazines:
    – Business 2.0
    – Entrepreneur
    – Fast Company
    – Fortune
    Business-ish Podcasts
    – CocoaRadio (Mac-specific, several interviews with mac developers)
    – PomCast English version (Apple-specific, several interviews with mac developers)
    Blogs:
    Too many to list here. I track about 280 news feeds with Bloglines. I have 27 feeds in my business, startup and marketing categories.
    Probably one of the biggest things that made me want to learn Cocoa and write Mac-specific apps was Wil Shipley’s WWDC 2005 presentation (slides and podcast available at http://wilshipley.com/blog/2005/07/student-talk-reloaded-podcast.html).
    Even if you’re not developing for the Mac, there’s some good stuff in there about making the jump from full-time worker to independent developer that’s worth a read.

Write A Comment