Here’s a YouTube video well worth watching: The Machine is Us/ing Us
Here’s why:

  • You get a gut feel what the whole Web 2.0 thing is about.
  • It demonstrates an excellent technique for doing video of something video hates to do: present ideas.
  • It’s an excellent example of how do a video of what’s happening on a computer extremely well – something every micro-ISV who has every decided to do a video of their product has struggled with. Note how fast the pacing is and how fades and wipes are used to move from one point to the next.

[tags]Digital Ethnography[/tags]

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