Until March, I just didn’t get the whole podcasting thing. Why would I want to spend time listening to people talking when I have a micro-ISV to run? Who has the time?
Then I got an iPod. Wow. Almost overnight, I joined the cult of people who take their iPods everywhere -the gym, driving, waiting time, times when I need to power down. Podcasts – especially technical and marketing and Getting Things Done (IMO) podcasts work.
Still not convinced? Check out this very cool marketing briefing at http://www.podcasting360.com/podcasting.html. It uses a iPod interface, high-production value video and more to very quickly get across what this podcasting thing is all about.
(Thanks for another great find Steve Rubel!)

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