Weekly Site Review – E-junkie

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This week’s micro-ISV volunteer for my Weekly Site Review post is Robin Kohli, founder of Tucson, Arizona-based E-junkie. E-junkie is a micro-ISV and provides a service to micro-ISVs who want to streamline their ecommerce processing and followup. Specifically, E-junkie sells a shopping cart service that works with a variety of payment processors (PayPal, Google, ClickBank, [...]

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Something’s going on with Office Live

In all the years I’ve been doing tech, I’ve been to exactly 1 Microsoft event (the intro of Microsoft Access) and that was in San Francisco. Next month, I’m going to Microsoft in Seattle for an event, entitled: “Office Live Review for Micro ISVs” on May 21, 2007 from 9:00 a.m. to 5:00 p.m. I’m [...]

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A custom quality micro-ISV search of our own!

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As I mentioned here, after listening last week to Dan Appleman talk on .NET Rocks! about the custom Google search he’s created for .NET programmers (the search is http://www.searchdotnet.com/; also see this post and this post), I’ve decided this is a tool worth putting some serious time into and making available here. Spurred on by [...]

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Why the Weekly Site Review?

Simply put, so I get emails like this: +++++++ Hey Bob! Thanks for all your great input. I’ve considered your excellent input and have spend the past couple of weeks concentrating on giving a better user experience: http://www.share-house.com.au/ The results? Amazing! – FreeHouse was up running for 3 months and resulted in 34 Ads – [...]

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The 5 Laws of a Remarkable Corporate Video

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[Tom Clifford is an award-winning filmmaker, interesting guy and a strong believer that companies - big, small or micro - are in the story making and storytelling business. Youtube and its imitators and lesser-known video sites are disrupting and reshaping what video means. Tom's got some good advice here if you're about to hit the [...]

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Advice for Web 2.0 micro-ISVs re free trials

A while ago I wrote on some of the ways of converting prospective customers into ex-prospective customers. Yesterday, I found this excellent post at Vitamin by Sam Nurmi on the same topic for pure online services: “Create an irresistible free trial for your app”. His main points are: Signing up for a trial account should [...]

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The Marketing 101 podcast for micro-ISVs

Our latest The MicroISV Show just got posted by my hardworking cohost, Michael Lehman, and if you are looking for a really good intro to marketing your micro-ISV and creating a useful marketing plan – look no further. We interviewed Kevin Epstein, author of Marketing Made Easy and proprietor of the Stupid Marketing site and [...]

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When Google AdWords Fails

[Editor Note: Dave Collins, noted UK micro-ISV marketing expert, is sharing his considerable expertise on marketing, SEO, Google AdWords and more on Fridays at MyMicroISV. Thanks Dave!] By Dave CollinsFounder, Shareware Promotions I’ve now been working with Google AdWords for more years than I can remember. Literally. Over the years I have helped setup, administer [...]

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links for 2007-04-05

Bob Walsh, author of Clear Blogging, on startup blogging do’s/don’ts

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Weekly Site Review – HandyRecovery

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This week’s micro-ISV volunteer for my Weekly Site Review post is Sergey Petrov, founder of Russia-based SoftLogica. SoftLogica has no less than 7 products, but this review is focusing on the one product site Sergey volunteered: HandyRecovery – a small application for recovering deleted Windows files. However, since the other 6 product pages/sites follow the [...]

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