Making space, time, energy, and attention for 2011


Since you’re reading this along with all the other New Years posts, let me make a small suggestion. Make some room in your life for whatever opportunities, new things, new people might happen by in thisbrand new year. And that means carving out of your life some of the things that have accumulated. You can’t […]

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Startup/MicroISV Digest for 12/29/2010


Community News: Atul Godbole, at LogicNP Software, wanted to let you know they’ve recently released Crypto Logger For .Net. Crypto Logger, a flexible and high-performance .Net logging framework. Interesting questions with useful answers: Where can I find a CoFounder? Advisable amount of equity to part with during seed funding? When is the good time to […]

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Make a big deal out of it


Sometimes when it comes to marketing your startup, it’s not what you do but how you do it. You probably give away a few free licenses a week to people you meet, but do you do it with style and make a remarkable, positive, experience out of it? Here’s how: create some individually unique minicards at […]

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What’s new for microISVs in the New Year?


It’s that time again – time to peer into the crystal ball and try to spot the changes and trends that will impact how developers become startup founders in 2011. Here’s the first of a series of posts on what I think will change in 2011: what do you see changing? The brave new software […]

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Startup/MicroISV Digest for 12/14/2010

Community News: Erin Lang at the Belgrave Trust has a suggestion for strategizing in 2011: get a whiteboard. In fact, get a carbon neutral whiteboard. Belgrave is a two-year-old startup that sells carbon offsets as a subscription service to allow individuals to live carbon neutral.  They’ve recently added four products to their service that come bundled with […]

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A good problem to have…

A "to-the-point" video

One of my consulting clients, Izenda Reports, hit a home run today. They combined a “looks like a plain email” MailChimp newsletter campaign linking to a blog post containing this this video. It got nearly 500 clicks this morning from customers and prospects who have chosen to get the newsletter, forcing Izenda to purchase more bandwidth at […]

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Using GoToMeeting with a MicroConsulting client


One nice way of helping your startup customers is to use But if you do, there’s three things you want to keep in mind: Your screen sizes will differ. That means your customers – unless they are also developers – will probably have a smaller screen. Sometimes a very much smaller screen. Be sure […]

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MicroISV Digest 11/3/2010


Community News: Charles O’Dale, Senomix Software Inc., has released a networked time tracking application for BlackBerry which ties directly in to a company’s (or sole freelancer’s) Windows or Mac OS X server computer. Senomix Timesheets links directly over the Internet to the server program and, once time tracking information is saved from a BlackBerry, it […]

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Politics, and you.

Three wise executives

[Danger - rant against politicians and non-voting "net citizens" ahead. Skip if you are easily offended.] I used to care a great deal about how people voted. In fact, at various times in my life I’ve worked on local, congressional and national campaigns. I can cite you chapter and verse, argument and counter-argument on just […]

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MicroISV Digest 10/27/2010


Community News: Steven Cholerton, Arten Science, just keeps cranking away: not only has he a major new release of ContaxCRM 2.0, his cross platform CRM app, but he’s scored a big win by getting it and another of his products into Amazon. How did he pull this off? “I was approached by an agent in […]

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