Author Archive for: ‘Bob Walsh’

26 Branding Seminars free Nov. 8th.

Branding is something microISVs should know a lot more about. My friend Pamela Slim (Escape from Cubicle Nation) just clued me in on what sounds like a great free resource for microISVs: My buddy Jason Alba from JibberJobber has organized a pretty cool free learning event tomorrow, entitled Personal Branding Summit. Details are here. It includes some of my favorite ...Read More →

The secret formula of microISV success.

A programmer friend of mine emailed me a few days ago with a frustration I’ve heard often: The projects I can think of working on are rather generic (and probably the low-hanging fruits): File backup/restore, information storage/retrieval, money management… I can’t seem to figure out how to find more “niche” problems. What can I do to find them? I mulled ...Read More →

Process and the mISV

By Starr Horne theStartupLowdown Every so often someone in the Business of Software forum asks about process. For most mISVs, formal methodologies like extreme programming are extreme overkill. But there are a few “processes” that I’ve found essential to my business productivity. Keep in mind – process is fundamentally different for a one-person company than for a large corporation: IT ...Read More →