Just back from Tokyo with a ton of new ideas/insights, a cold (thanks Marshall! – just kidding) and some great reads to catch up with on the net. First up: Want more clients? Get out of your mental ghetto, by one of my all time favs, Pam Slim.
Pam nailed microISVs dead to rights. We go to the same conferences, talk with the same people, see the world all too often the same way. Perspective is an algorthem: the more of these you have in your toolbox, the better you can solve problems, see opportunities, write great software, make money, make a difference. Her advice to us?
If you are a software developer who wants to create time management software for busy moms, get off the Joel on Software forum and get to the grocery store at 5:00pm and talk to 20 women with kids hanging off of their shopping carts
I concur – especially after Diving Deep into Japan, courtesy of the good folks at Lunarr.